Acrobator Ventures BV (Netherlands) was founded by Bas following the success of his angel investments. He is an eCommerce pioneer since 2000, active as an eMarketing expert and growth hack consultant for nearly two decades. Bas served in the leadership team of multiple UK/USA listed $1BLN+ firms and helped shaping the digital ecosphere in Russia as C-level executive of Russian eCommerce leaders Ozon (Index Ventures), Gloria Jeans, Lamoda (Rocket Internet), Kupivip (Accel), Enter and others.