Balazs Gandera

Webit Speaker, CEO and head of Digital @ INTREN Ltd

Studies:

• MSc in Computer Engineering, Budapest University of Technology and Economies, 2002.
• CEU Business School MBA, 2009.
• Executive courses at Harvard Business School, 2009.

  Key facts:

• Managed complex campaigns in foreign environments, experience in localization and custom made online branding.
• Responsible for the online strategy of multiple leading brands in Hungary, including Ferrero, Raiffeisen Bank, Heineken, Nescafé and METRO cash&carry.
• Balazs’s team is deeply involved in performance based campaigns, hardcore Analytics, online ad optimization and conversion boosting.
• Growing client base for social and mobile applications, including branded Facebook games, apps and ads.

• Regular speaker on professional conferences:
• Google Seminar Leader - official trainer since December, 2009.
• Participants on Balazs’s Google trainings: more than 200 persons by now.
• Google Certified Professional (GCP)
• Multiple appearances on “Think with Google” workshops.
• Professional supporting partner of Google and Budapest Bank’s development program for SMEs in 2011.
• Winner of Golden Like award for optimizing the social campaigns of Ferrero Hungary.
• Multiple winner of audience awards on SuperSocial 2011, Budapest.