Jonathan Ford

Webit Speaker, Founder & Chief Creative Officer, Pearlfisher

When Jonathan founded Pearlfisher over 20 years ago, his vision was as clear then as it is now: to continually further creative standards through provocative thinking and by boldly challenging the status quo.

Always pushing himself and others to stretch further, he's proud to have built some of world’s best-known and loved brands including Cadbury Dairy Milk, Green & Black’s, Waitrose, Target, Wolfgang Puck, Jamie Oliver, Help Remedies, and Jim Beam – while gaining Pearlfisher countless Design Effectiveness Awards and a much coveted Gold Cannes Lion along the way.

Frequently representing Pearlfisher on the world stage, he also keeps himself inspired and surrounded by new thinking, hosting his Challengers & Icons interview series to gain insights from the people driving the brands of the future.