Arshan Saha
VP South & South East Asia/ Xaxis Direct APAC Xaxis
In his role, Arshan is responsible for Xaxis’ strategy and operations. These include client development, trading and partnerships, to providing the best programmatic media solutions across the region. Through his enthusiastic and tireless effort, Xaxis in SEA has since established offices in Singapore, Malaysia, Thailand, Indonesia, Philippines and Vietnam.
As one of the founding members of Xaxis in Asia Pacific, he has since built the region’s business with full charge of allsix market’s P&Ls. Within a short span of three years, he grew the Xaxis business 20-fold.
Prior to Xaxis, Arshan’s illustrious career in digital mediaspans a decade, across two continents, having started hiscareer with Adconion Media Group in London. He later joined Innity Corp, where he got a double promotion over afour-year tenure and played a critical role in establishingthe company as the leading media network in SEA.
Arshan has worked with over 300 clients across multiple industries and an array of large and mid-sized publishers as well as technology vendors across SEA to drive first in adtech and innovation. He was voted into the Interactive Advertising Bureau (IAB) South East Asia Leadership Council in 2012, making him the youngest council leader inthe IAB. He was also the winner of the best young talent below 30 awards in 2012.